Tulum, a jewel of the Riviera Maya, is quickly becoming one of the top destinations for real estate investment. This vibrant town is drawing the attention of investors who recognize its urban potential and its appeal as a serene, sustainable paradise. Tulum has earned its spot as one of the best places to live in Mexico. In this article, we will explore the reasons why many investors are keen to invest in Tulum and how they can achieve high returns on their investments.
The primary allure of Tulum lies in its commitment to preserving nature and promoting sustainable architecture, all while offering the comfort and amenities of a bustling metropolis. Tulum is a quieter tourist alternative with an exceptional climate, rivaling cities like Cancun and Playa del Carmen. Many Mexican and foreign investors prefer buying properties in Tulum, using them for family vacations and renting them out for the rest of the year.
6 Reasons to Invest in Tulum
Real estate is one of the safest long-term investments, but what makes Tulum properties stand out? Here are six reasons why Tulum is a top choice for both Mexican and foreign investors.
1. Heart of sustainable development in Mexico
Sustainable development continues to be an increasingly interesting topic, as companies are becoming more conscious about the exploitation of resources. Leaving a resource-rich planet for future generations is a priority that businesses are keeping in mind in Tulum - a city full of natural reserves and archaeological sites.
![Sian Ka'an reserve in Tulum, Mexico](https://cdn.prod.website-files.com/5fc157386f62167e93b770e1/66b11f472932dca660521fdf_66a7bf82ccec85d0e2de1d7a_5fd8174beb7b270c724af46b_Reserva-Sian-Kaan-en-Tulum.jpeg)
Tulum's commitment to sustainability is evident in its ecotourism practices, which preserve the environment and offer unforgettable experiences for visitors. New apartments in Tulum often incorporate sustainable building practices and are designed to protect natural spaces.
![Solar panels at rooftops of the Tulum's investment property, Mayab Tulum.](https://cdn.prod.website-files.com/5fc157386f62167e93b770e1/66b11f472932dca660521fe3_66a7bf82ccec85d0e2de1d81_66462454ce4ef1e5a5afa72f_Aerial-view-sustainability-condos-in-Tulum-Mayab-Tulum.webp)
2. Regulated investment environment
One of the greatest advantages of investing in the area is the fact that Tulum's real estate investment has been supported by the Mexican Association of Real Estate Professionals for 10 years. In addition, the activity of real estate professionals in Quintana Roo is regulated by the Real Estate Law.
This legal framework allows all the parties involved in the real estate investment process, that is, agents, developers and buyers, to do business in a safe manner. All activity is regulated by these laws and institutions, which serve as a guide and support for anyone who wants to invest in Tulum.
3. Attractive to foreign investors
Tulum is a popular choice for foreign residents, especially retirees who want to enjoy its white sand beaches and crystal-clear waters. Properties in Tulum can be bought and rented in dollars, offering protection against currency fluctuations. Options of real estate in Tulum are diverse, ranging from houses and apartments to condos and hotel rooms, catering to every type of investor.
Properties on real estate market in Tulum have a high investment potential: for example, apartments at our development 525 Tulum generated after-tax ROI of 15% and 10% in 2022 and 2023 respectively, averaging the occupancy rate of 78%.
![Infinity pool at rooftop of our real estate development 525 Tulum](https://cdn.prod.website-files.com/5fc157386f62167e93b770e1/66b11f472932dca660521fd0_66a7bf82ccec85d0e2de1d71_660d9118b6a00718b6f3fe4a_Alberca-desarrollo-525-Tulum.jpeg)
4. Growing tourism
Tourism in Tulum is on the rise, with a hotel occupancy rate of 98% in 2023 and a 12% increase in tourism compared to the previous year. Additionally, tourism experienced a 12% growth compared to the previous year. This upward trend underscores the increasing appeal of Tulum among travelers. In addition to its natural and historical charms, the city offers a varied gastronomic offer and a lively nightlife, factors that contribute to its popularity as a tourist destination.
In fact, in our article of the best 7 things to do and see in Tulum, you can get an idea of the most favorite activities of tourists who visit the town, or you may want explore the various neighborhoods of Tulum specifically.
![](https://cdn.prod.website-files.com/5fc157386f62167e93b770e1/66b11f472932dca660521fd5_66a7bd9c3aa131b73a4c8c89_5fd7d624ca57d544bc8ab051_Ruinas-arqueol%2525C3%2525B3gicas-en-Tulum.jpeg)
For this reason, you will know that buying a vacation condo, a hotel room or even a restaurant business would be a great real estate investment opportunity in Tulum. In addition, properties are revalued every year, so you can sell your home at a higher price, obtaining a capital gain, especially if you acquired your property in presale.
5. Infrastructure projects in Tulum
The new infrastructure projects in Tulum are transforming the town's connectivity with the rest of Mexico. The construction of a second track south of the city has commenced, leading to an increase in investment opportunities. Several real estate companies are already developing projects in this area, capitalizing on the growth potential it offers.
Furthermore, in October 2022, the construction of an international airport in Tulum was officially announced, which was completed in March 2024. This significant project will not only facilitate travel to and from Tulum but also drive economic growth by creating jobs and attracting commercial investments.
The Tulum airport operates flights to various cities both domestically and internationally. Among the domestic destinations are Mexico City, Cancun, Guadalajara, and Monterrey. Additionally, it offers international flights to destinations such as Miami, New York, Los Angeles, Toronto, and several cities in Europe and South America. This extensive network of air connections promises to increase Tulum's accessibility and visibility in the tourism and commercial sectors, thereby contributing to its economic development and consolidation as a premier destination.
Additionally, Tulum will be a key stop on the route of the Tren Maya, set to begin operations in 2024. This national railway network will improve access to Tulum and open up new opportunities for local economic development and real estate investment. These projects are creating a positive outlook for Tulum's growth and economic prosperity.
In summary, a real estate investment in Tulum is an exciting opportunity! It's crucial to gather all the necessary information to make an informed decision. Understanding the process is essential, so exploring the process on how to buy property in Tulum, as well as on ways to finance your apartment in Tulum can be an excellent starting point.